FEDEZ FOR MAC

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Lo scherzo a nonna fedez @maccosmeticsitalia #maccosmeticsitalia #makeup #macdreamup #ad

Un post condiviso da Fedez (@fedez) in data:

CHALLENGE

A viral video with a top influencers to show the covering features of the MAC’s beauty cream.

 

SOLUTION

Select and manage Fedez as a main character of a prank video with his grandmother.

 

RESULTS

Social Video: 1.5 M Views on IG, FB
Post: 600.000 like IG, FB
All the main italian medias talk about the project.